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Our brands

Toyota

TODAY, TOMORROW, TOYOTA

TOYOTA by CFAO: A long-standing partnership in Africa

CFAO Automotive distributes the Toyota brand in 17 West and Central African countries (Benin, Burkina Faso, Cameroon, Congo, Côte d'Ivoire, Gambia, Guinea, Guinea-Bissau, Equatorial Guinea, Liberia, Mali, Niger, Central African Republic, Democratic Republic of the Congo, Senegal, Chad and Togo) as well as in the French overseas territories (French Guiana and Reunion). The range of Toyota cars that we market covers all of the different segments from sedans to off-road vehicles, pick-ups and buses.

We have long subscribed to Toyota's credo of constant improvement and we continually invest in employee training. We have set up a Toyota-certified training center in Cameroon that provides career-long training to all of our technical personnel.

In keeping with the brand's image, our Toyota dealerships meet the highest international standards. Aside from marketing new vehicles, we supply original spare parts, and perform vehicle repairs and servicing in our workshops.

One of the world's largest automakers

With nearly seven million vehicles sold in 2009, Toyota is one of the world's leading automakers and the market leader in Africa. Ever since its creation in 1937, the Japanese firm has been renowned for the quality and exceptional reliability of its high-tech products. In 2011, it was ranked 8th place in Fortune Magazine's list of largest corporations.

A model of good management

Toyota's success is born of exemplary management practices, a unique philosophy and effective methods. It adopts a long-term perspective where collective success is based on respect for individuals and sustainable development is a key priority. Toyota has innovated relentlessly in both the technological and environmental domains. It is also the undisputed pioneer of hybrid cars.

Total commitment to quality

"We can always do better," is the kaizen principle of constant improvement that guides Toyota's quest for total quality. It harnesses leading-edge technology to produce cars that offer great performance, reliability and driving pleasure.