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Trusted partner of choice for leading global brands

Discover all our brands




SOLD IN 2014



CFAO Automotive has forged solid partnerships with leading automakers at the cutting edge of innovation, technology, design and green practices.

Discover all our brands

Their enduring loyalty is a testimony to their confidence in entrusting their brand and image to CFAO Automotive. CFAO Automotive markets a portfolio of 53 internationally-renowned brands. We sell a complete range of new passenger and commercial vehicles, trucks, motorcycles, tires and handling equipment.

Our strengths


A unique local network

CFAO Automotive has built up the most extensive service and dealership network in Africa and the French overseas territories. We are present in 34 countries in Africa, 3 FOTs, in Vietnam and Cambodia, where we use our first-rate knowledge of the local terrain to provide our partners with ideal conditions for entering often fragmented markets. Using Africa's largest sales and after-sales network, we provide our customers with great local service that allows them to get the most out of the brands we sell.


A dynamic, customer-centric organization

Our network is part of an efficient supply chain and the Group's European warehouses ensure that both vehicles and spare parts are readily available in all corners of Africa to satisfy customer requirements everywhere.


Unstinting commitment to customer service

Service and innovation are the keys to our success. CFAO Automotive offers a complete range of before- and after-sales services to provide customers with comprehensive vehicle life-long support. Our service is underpinned by the choice, advice, strong local presence and great service enshrined in our Charter of Trust and deployed throughout the network.


The highest international standards

CFAO Automotive goes to extreme lengths to provide the quality and service needed to satisfy our customers and to comply with automakers' international standards of excellence and technical guidance.


Sustained investment

We are constantly striving to be better and this is why we continually invest in expanding and modernizing our points of sale, training our sales and technical teams, and upgrading our plants to boost performance.


Skilled, conscientious employees

Skills development is one of CFAO Automotive's primary focuses and training is considered a key vector for ensuring success, building loyalty and spreading the Group's key values of customer satisfaction, commitment to service and entrepreneurship.